Contribution: Installation Design, Brand Language, Brand Applications

Commemorating the 15 years history of Beirut Marathon Association was celebrated with the concept of a museum. A rented hall was transformed and customized in-line with this year's theme and concept developed by Brandem. As our audience walks into the hall they are greeted by the statue of the legendary Pheidippides, the first runner of marathons. On with the journey, the audience is then welcomed with a timeline showcasing 15 year's history of trophies, marathon shirts, bibs, pictures and memorabilia that has been saved through out the years. Our audience are then met with hall of fame, an array of milestones achieved during these 15 years and finally, the journey ends with a designed and personal installation highlighting the 15 years. The launch event was attended by prominent Lebanese figures, the media, journalists, advocates and marathon loyalists  to announce the launch of this years marathon.

​

Work done @ wearebrandem.com